Tuesday, 09 June at 12:00 PM

Story Crafters Stage

In this session...

Marketers in Pyjamas has landed at AWJAPAC. This light-hearted series taps into the powerful minds of the world’s top marketers to uncover real-time strategies.

Join Jules Lund, Founder of TRIBE, a self-serve marketplace connecting brands with micro-influencers, as he chats to the CMO of Moonpig, Kristof Fahy, whose experience includes Yahoo!, Hostelworld, Telegraph Media Group & Ladbrokes.

Previous episodes have featured global marketing leaders from Facebook, McDonald's and Unilever.

Head to https://www.tribegroup.co/marketers-in-pyjamas
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What You'll Learn from This Session...

  1. The epic Valentine’s Day PR strategy Moonpig pulled off with KFC
  2. The importance of cultivating and engaging with your own community of brand fans.
  3. The advice he has for risk-taking marketers.

Presented with


Jules Lund Founder TRIBE
Kristof Fahy CMO Moonpig

Event Details

This session will be presented in English. Translation provided in Japanese, Chinese.

Event Type Seminar

Track  Brand Purpose  

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